Podcast

5 Reasons Your Initiatives Become a To-Do List (And How to Turn Them into Business Impact)

By / 10 minutes of reading

“If everyone is moving forward together, then success takes care of itself.” You may have heard that line from Henry Ford — it rings true when initiatives actually succeed. I’m Cesar Flores, founder and CEO of Coach What Matters, and I want to walk you through why most new initiatives collapse into a To-Do List circus and how you can flip the model so your work actually delivers measurable business value.

This article distills decades of experience running organizational transformations and coaching teams to move from checklists to outcomes. You’ll learn why starting with techniques or frameworks (agile, OKRs, SAFe) without aligning to your company’s core value is a trap, how to design pivot points that save money and time, and how to set meaningful OKRs and SMART goals that don’t degrade into a To-Do List.

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7 Ways the Right CTO Becomes Your Competitive Advantage: Practical Lessons for Founders

By / 8 minutes of reading

You just watched a sharp conversation hosted by DoneMaker with Ram Prasad, and now you want the actionable takeaways in a format you can actually use. In the video, Ram—CEO of Delens and an experienced fractional CTO—breaks down why a CTO is more than a hire: they are a strategic lever that can move product-market fit, fix short-term chaos, and lay the foundation for scale. In this article you’ll get seven clear, numbered ways to treat a CTO as a competitive advantage, practical signs to watch for, and a playbook for navigating product, people, process and the new AI-driven landscape.

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How the Success Mindset Changes Everything — Lessons from Ford Saeks

By / 10 minutes of reading

You watched a powerful conversation on the DoneMaker podcast with Ford Saeks, and now you’re here to turn that energy into action. In this article you’ll get a clear, pragmatic breakdown of the ideas Ford shared — the mental shifts, repeatable formulas, and AI strategies that actually move the needle. I’ll walk you through how to calibrate your Success Mindset, test what works, craft the message that converts, and use AI the smart way so you don’t waste time or money.

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4 Essential Steps for Content creation That Actually Work

By / 9 minutes of reading

You watched a conversation with Bobby Dimovski on the DoneMaker channel, and now you want to turn that energy into action. In that interview Bobby laid out how content creation has shifted, from early social networks that felt like message boards to today’s feed-driven, video-first culture—and what you should do if you run a professional practice or a small business. This article condenses those lessons into four practical steps you can use right away to make content creation predictable, useful, and aligned with real business outcomes.

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5 Rules for Real Estate Success: Why the Investment Has to Be in YOU

By / 9 minutes of reading

You watched my conversation with DoneMaker and you heard me make a blunt, necessary point: the single most important Investment you will ever make is in yourself. If you want to stop chasing lifeless shortcuts and start building a durable business in real estate, you need a plan that prioritizes your growth, your habits, and your capacity to serve clients. This article lays out five practical rules—each one a step in that Investment process—so you can stop reacting to noise and start creating the life and career you want.

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4 Essential Truths About Coaching You Need to Know

By / 10 minutes of reading

I joined DoneMaker on their podcast to talk about Coaching, and I want to bring that same clarity to you here. I am Sophia Casey, a Master Certified Coach and founder of ICLI Rising. I have mentored and trained over a thousand coaches, and what I share in this article comes from years of classroom work, real client relationships, and the messy, beautiful truth of this profession. You will get practical steps, real expectations, and honest guidance so you can make Coaching a craft, a practice, and a sustainable business.

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Simple Ways AI Gives Your Business an Unfair Advantage — AI and business advantage

By / 8 minutes of reading

In the DoneMaker conversation with Roberto Pacinelli, you saw how simple changes turn everyday systems into a competitive edge. If you want an AI and business advantage, this article walks you through seven practical, step-by-step ways to apply AI to grow leads, stop missed revenue, and multiply the value of your team without losing control.

Throughout this post you’ll get clear examples (dentists, plumbers, salons), concrete tactics (voice agents, smart websites, follow-up agents), and a short roadmap so you can start today. The key idea is simple: take what you’re already doing, automate it, and inject AI to do it better. Achieve an AI and business advantage by following these seven items and the FAQ at the end.

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7 Practical Steps to Build Social Media Advocacy, Authenticity & Executive Presence

By / 8 minutes of reading

In this podcast episode produced by DoneMaker, I sat down with Elizabeth Houston to unpack how Social Media Advocacy can move beyond vanity metrics and actually deliver measurable business value. If you’re responsible for marketing, sales enablement, HR, or customer success, you’ll walk away with a realistic roadmap for launching a Social Media Advocacy program, coaching executives, and protecting your brand while staying authentic. Social Media Advocacy is not a tactic — it’s a mindset and a coordinated program. Below are seven practical steps to build it inside your organization, illustrated with examples, tools, and safeguards so you can start today.

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9 Clear Steps: How to Properly Market Your Business (Avoid Fake Marketers & Focus on What Works)

By / 9 minutes of reading

If you watched the DoneMaker conversation with Anish Shinh (founder and CEO of Prospect Digital), you already know the value of a measured approach. In this practical guide I’ve written for you, I’ll walk you through how to properly market your business based on real-world lessons: auditing first, improving conversions, choosing the right channels (Google, Meta, TikTok) for the right reasons, spotting red flags in Fake Marketers “marketing gurus,” and using AI where it genuinely helps.

9 Clear Steps: How to Properly Market Your Business (Avoid Fake Marketers & Focus on What Works) Read More »

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